Marketing Services

With over 75,000 applications in the Apple iStore to compete with, it is important to not only create a quality application, but to market it effectively. At Appency, we will take your iPhone application and apply both traditional and iPhone specific marketing tactics to help your application succeed!


Item

Description

Cost

SEO Re-drafting of the application description page to maximize appearances in iStore search results. Includes recommendations for category placement when appropriate. Includes reviewing service – 20 users will download and leave a review for your app. Please note these are unbiased reviews and our focus group is unpaid. We do not assure your reviews will all be positive.

Request Quote

PR Service Drafting of press release and submission into media channels including industry specific websites and blogs, and major news media outlets though the Associated Press. Includes tracking and reporting of media pickups and in-bound contact management.

Request Quote

Blog Review Submission of application to multiple iPhone application review blogs. This includes application write-up and contact management. Paid review sites not included (though will try to negotiate “good cause” wavier”.)

Request Quote

Video Creation Creation of a 1-3 minute video review of the application and submission to various video engines (YouTube, etc) Request Quote
Focus Group & Analysis Guided one hour focus group with 5-10 consumers to use the application and provide recommendations. Includes separate analysis by WatkinsMobile and write-up of all focus group findings. Fee + $10 per consumer (payment for time)

Request Quote

Performance Based Bonuses

Bonus

Category Top 100 Achieve top 100 status in any iStore category

$1,000

Category Top 20 Achieve top 20 status in any iStore category

$1,500

Other Services

Rate

Design Services Ad, web or interface design as needed.

$100/hr

Promotion Creation Creation of promotions or sweepstakes to drive downloads of your mobile application product.

Request Quote

Application Porting Adaptation of your mobile application to additional platforms (J2ME, Blackberry, Symbian, etc)

Request Quote

for more information or additional services, contact aaron@watkinsmobile.com

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4 responses

22 08 2009
Welcome to The Appency Press! « The Appency Press

[…] Marketing Services […]

23 09 2009
Want to do a Sale on Your App? Try this Friday! « The Appency Press

[…] Marketing Services […]

3 10 2009
How to Read AdMob’s Mobile Metrics Reports « The Appency Press

[…] Marketing Services […]

4 10 2009
How to Read AdMob's Mobile Metrics Reports | The Appency Press

[…] to generate impressions. It also makes it so much more important for free apps to be utilizing effective marketing strategies to help them garner their share of that traffic in an increasingly competitive market […]




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